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How do you get your business mentioned in ChatGPT?

2 min read
Short answer

AI assistants search the web and summarize what they find. You get mentioned if your site answers a question briefly and clearly, if that text sits on the page as plain readable text, and if other sites mention your business too. Nobody can guarantee a mention. The work is very similar to being found well on Google.

More and more people ask ChatGPT instead of Googling. It names a handful of businesses, not ten blue links.

Where the answer comes from

An assistant searches the web, reads a number of pages and turns them into a single answer. It reads the text on your page. Anything that only exists in an image or behind a button, it often doesn't see.

Write the answer down

Answer your customer's question in a few sentences, at the top of the page, in plain language. A passage that makes sense on its own is the easiest to pick up.

Get others to mention you

An assistant trusts a business more if it shows up in several places: reviews, trade directories, an article, your Google Business Profile. Make sure your business name, address, phone number and services match everywhere.

What doesn't work

Repeating keywords, and tricks meant to mislead AI. And nobody can promise you'll be mentioned. All you can do is improve the odds.

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